You know, the moment you walk into a potential listing, how easy or tough it’s going to be to sell it in its current condition. Even in this crazy seller’s market—when the worst houses are snapped up—there are ways to effectively prep and market houses to squeak every dollar possible out of a deal…and home staging is often the linchpin.
So, how do you convince sellers to use home staging? The first powerful way is a Walk and Talk consultation with a home stager. I don’t just “tell” in a consult…I “do.” I often pick a small room, or section of a larger one, and make some on-the-spot changes that show sellers how thoughtful changes will transform a space.
Another way to convince sellers to make the investment in staging? Before-and-after photos! This is especially important in occupied homes. That’s because sellers often think (incorrectly) that home staging is only for empty properties. Nope! StagingCraft often supplements sellers’ furnishings with on-trend décor, rugs, lighting and art to create powerful MLS photos. And it’s AFFORDABLE.
Below are some before/after pics of an older, occupied home we recently staged. Of course, it sold immediately and over asking price. These pics effectively help you tell the story of staging. You’re welcome to save them to your computer and send them to your new listing clients to illustrate the power of great home prep.
When it’s properly priced, an up-to-date, lovely house is a breeze for you to market and sell and will yield higher prices and commissions. I’m here to help you do just that. I hope you’ll call me to schedule a consultation for your listings and to ask any questions you have about the process.