Blog Archives

Did You Know that Home Staging Can be Free?

Did You Know that Home Staging Can be Free?

Free?! Home staging?! Yep. When StagingCraft is on the job and your house is priced competitively, your home sellers will make back every penny of their staging costs. Here’s a real-life, recent case study: A three-bedroom, two-bath ranch home lingered in Southampton...
18% OVER List Price!

18% OVER List Price!

Look at these before/after photos! StagingCraft loves a challenge, and when Super Realtor Sherri Belfus Kracht of Class-Harlan asked us to stage this charming and tiny house —with an even tinier guest cottage—on Sackettsford Road, we jumped at the chance. These were...
Effectively Prep and Market Houses

Effectively Prep and Market Houses

You know, the moment you walk into a potential listing, how easy or tough it’s going to be to sell it in its current condition. Even in this crazy seller’s market—when the worst houses are snapped up—there are ways to effectively prep and market houses to squeak every...
A picture says a thousand words

A picture says a thousand words

“A picture says a thousand words,” right? There’s no better way to show you StagingCraft’s skills than with before-and-after photos of properties we have the privilege of staging. This week’s project is a 3/2.5 townhouse flip we staged a couple of weeks ago that...
MLS Pro Photo Tips

MLS Pro Photo Tips

When I was in college (during the Pleistocene era), an art major friend had a show off-campus, and I was thrilled that so many of his works had sold on opening night. I asked George what his secret was. His answer has stuck with me: “Blue soothes, but red sells.”...
What’s involved in a staging consultation?

What’s involved in a staging consultation?

“What’s involved in a staging consultation?” I was asked last week by a new Realtor client, and it’s a valid question! Different stagers use different terms, like “walk and talk”, “consultation,” and more. Here is what’s involved when StagingCraft visits sellers to...