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18% OVER List Price!

18% OVER List Price!

Look at these before/after photos! StagingCraft loves a challenge, and when Super Realtor Sherri Belfus Kracht of Class-Harlan asked us to stage this charming and tiny house —with an even tinier guest cottage—on Sackettsford Road, we jumped at the chance. These were...

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Do the Right Things NOW to Sell Your House FAST!

Do the Right Things NOW to Sell Your House FAST!

Getting a house ready for the market? Be sure to check out the Doylestown Cardinal and read a piece on home prep that I co-authored with Realtor Barb “Matty” Matyszczak of RE/MAX 440, Do the Right Things NOW to Sell Your House FAST!  There are 10 tips on everything...

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Ten Issues That Repel Buyers

Ten Issues That Repel Buyers

Almost every Realtor has had a listing that just sits there…no offers, maybe even after a price reduction or two. Why? Because if it’s not on top of a hazardous waste landfill, there are two things wrong with the house: Buyers either don’t like the price or are turned...

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What colors are considered neutral nowadays?

What colors are considered neutral nowadays?

Yay! You’ve gotten your new sellers to agree to paint over some of those outdated wall colors. What colors are considered neutral nowadays? They generally fall into two categories: warm (browns and beiges) and cool (gray tones). Here’s a list for you to recommend to...

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Effectively Prep and Market Houses

Effectively Prep and Market Houses

You know, the moment you walk into a potential listing, how easy or tough it’s going to be to sell it in its current condition. Even in this crazy seller’s market—when the worst houses are snapped up—there are ways to effectively prep and market houses to squeak every...

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Safety Tips For Sellers

Safety Tips For Sellers

Here’s some advice for you to share with your new listing clients on how to be safe while their houses are on the market: Ask the neighbors to keep an eye on the house while it’s listed. A house for sale means unfamiliar faces and more traffic—which also makes the...

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Sold in Three Hours!

Sold in Three Hours!

This gorgeous townhouse sold, by the Bob Kelley Team, in THREE HOURS!!! after StagingCraft staged it. I’m here to answer YOUR questions about home staging, too, so call StagingCraft at 215-262-7306.

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A picture says a thousand words

A picture says a thousand words

“A picture says a thousand words,” right? There’s no better way to show you StagingCraft’s skills than with before-and-after photos of properties we have the privilege of staging. This week’s project is a 3/2.5 townhouse flip we staged a couple of weeks ago that...

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The “Ick Factors” of a Property for Sale

The “Ick Factors” of a Property for Sale

What grosses you out when you view a property that’s for sale? Is it personal-care items? A weird smell in a listing? If it bothers you, it’s surely going to bother potential buyers. How can you diplomatically advise your new listing clients on things that will turn...

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MLS Pro Photo Tips

MLS Pro Photo Tips

When I was in college (during the Pleistocene era), an art major friend had a show off-campus, and I was thrilled that so many of his works had sold on opening night. I asked George what his secret was. His answer has stuck with me: “Blue soothes, but red sells.”...

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What’s involved in a staging consultation?

What’s involved in a staging consultation?

“What’s involved in a staging consultation?” I was asked last week by a new Realtor client, and it’s a valid question! Different stagers use different terms, like “walk and talk”, “consultation,” and more. Here is what’s involved when StagingCraft visits sellers to...

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Bridging That Gap

Bridging That Gap

I heard it again as I entered the front door of a three-bedroom house in Warrington. The owner let me in with a sheepish look and said, “I’m sorry for what you’re about to see. We haven’t had time to clean.” The house was clearly lived in by parents and children, the...

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Staging How To: Focal Points

This video offers tips on how to set up rooms for success before those all-important real estate photographs are taken of your house. I’m here to answer YOUR questions about home staging, too, so call StagingCraft at 215-262-7306.

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Staging How To: Less is More

You want buyers to notice the best features of a room. This video explains why, and offers tips on how to make the best features of every room shine. I’m here to answer YOUR questions about home staging, too, so call StagingCraft at...

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A picture says a thousand words

Home Staging Is A Must

Two questions for you: In this hot market, how often do you recommend home staging? Do you and your sellers have the same definition of staging? Guess what? The “wall-color-and-fluffy-pillows” part is only the final step. True home staging is doing anything and...

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